New Arrivals

The Fuzzy TRD adds lively silicone skirts to the classic 2.75" ElaZtech TRD body for nonstop action and standout buoyancy. Cut it in half for two f...

Built for forward-facing sonar, the 1.75" Micro Graph ShadZ features a flattened shad profile and quivering forked tail that triggers big crappie a...

The Bill Lewis Big Gizz Hard Bait replicates a 6-inch gizzard shad with a lifelike profile and fiber tail, making it a go-to option for anglers tar...

Unique and innovative profile specifically designed for peak performance Dynamic paddle-tail action for irresistible movement in the water Enhanc...

The Happy Hooker is an automatic hook setter which features: -State-of-the-art trigger system that allows adjustments to fishing rod and for the fi...

No break-in period needed: The Riveter's custom serrated rivet and anodized blade create a loud and consistent squeak, straight out of the packa...

Made of Tungsten - 30% heavier than lead Epoxy treble with Swarovski gem Flat top surface helps pick up sonar Drops like a bomb to fish fast 1/32 ...

The warmest in the Clam sock system, the Clam Merino Wool Heavyweight Sock is built for extreme cold. Wear it alone for superior warmth, or pair it...

Stay warm and comfortable all winter—on or off the ice—with the Clam Merino Wool Midweight Sock. Made with thick, soft Merino wool, these socks nat...

When the temps drop, keep the heat in your hands with the Clam Rechargeable Hand Warmer. Featuring four heat settings and up to 18 hours of warmth,...

The Spooler Elite Combo is built around Clam’s wildly popular Spooler Elite Reel. We paired that reel up with a rod custom built to complement the ...

Keep your ice fishing jigs and spoons organized, secure, and ready to go with the Clam HD Tackle Boxes. Built for serious ice anglers with its heav...

Following in the footsteps of the legend, yet lighter than the original Rapala Jigging Rap, the Jigging Shadow Rap features a slower darting action...

The Hog Father Jr., built in partnership with Tater Hog Custom Lures to replicate the Original Hog Father design, sets a new standard for big swimb...

Engineered for standout finesse presentations, the Strike King Sexy Bug delivers a one-of-a-kind profile packed with action. Its uniquely contoured...

The Strike King Rage Slim Swimmer is expertly crafted to elevate your fishing experience with its sleek, slimmed-down profile. This refined desig...

The Strike King Final Copy Weedless Swimbait is the ultimate companion for anglers seeking durability, versatility, and performance. Crafted from...

The Mr. Crappie XL Stiletto Jig Heads are meticulously engineered to elevate your fishing game. Featuring an ultra-thin wire, 90° nano-coated Gamak...

STUDDED 90 DEGREE SOLE Oil & Acid resistant rubber with aggressive lugs & 90 degree right angle heel to outlast the harshest conditions. ...

Triple Threat Carbide Spikes bite into smooth, slick surfaces ensuring long-lasting, positive traction in treacherous terrain. Traction: The 100...

Studded Vibram XS TREK interchangeable sole with OmniTrax technology. Traction: Vibram XS TREK compound with 36 carbide-tipped studs per pair. S...

8 MILLIMETERS OF ULTRA-WARM, WATERPROOF, WEATHER-READY NEOPRENE TO COMBAT THE WORLD'S COLDEST REGIONS.. VERSATILE TRACTION: OmniTrax® Interchang...

MEET THE UNDISPUTED RULER OF THE NORTH. VERSATILE TRACTION: Customized traction on the fly; easily change soles as conditions or terrain demand....