Products

The Original Rooster Tail with treble hook.  Unique Spinning ActionIn-Line Weighted Body DesignPulsating Hackle Tail Attracts Fish1/32 oz (202 mode...

The Yamamoto Covert Craw is just as sneaky as it sounds. Based on a popular Japanese design, the 2.5'' Covert Craw can be used on a Ned rig or as a...

The 3.25" Slinko from Yamamoto is a bite-sized version of the original 5.5" Slinko. Built using the same Mega Floater Formula that makes its bigger...

The Yamatanuki just got a little bugged out. Yamamoto’s all-new Nuki Bug is everything anglers love about the Yamatanuki, but with the addition of ...

The Yamamoto Fuzzy Nuki offers flipping and pitching anglers a heavy soft plastic option with added visual appeal and secondary movement, designed ...

The Yamamoto Fuzzy Nut appears odd at first glance, but once you see it in the water and see how the fish react to it, you’ll look at it in an all-...

The Yamamoto Fuzzy Senko Soft Bait gives bass a familiar look with an added twist, combining the proven Senko silhouette with fine-threaded skirt m...

The 3.5” Zako Slim from Yamamoto Baits is the perfect companion for smaller chatterbaits. Designed by Brett Hite, this updated version of the origi...

The Yama Bug from Yamamoto was built due to demand from our pros and incorporates their input into what would make the ultimate creature bait. The ...

Staying true to our roots of innovative baits that absolutely catch fish, we bring you the Yamatanuki. While this is it’s first time being availabl...

The Pin’s Minnow floating lures series is offered in a variety of natural colors and patterns to tempt game fish worldwide. They incorporate a dura...

Yo-Zuri Rattl'N Vibes are Yo-Zuri's original lipless crankbaits. Internal stainless steel balls give these lures a super loud rattle and increase c...

Yo-Zuri's 3DR-X Popper features internationally patented 3D internal prism scale finishes that sends off light in all directions. This is a compact...

The Yo-Zuri 3DR-X Shad Crankbait features internationally patented 3D internal prism scale finishes that sends off light in all directions. The Sha...

The Yo-Zuri Pro Series Glide Bait is a Japanese designed "chopping style" single jointed glide bait. Designed in conjunction with our top US BASS a...

Yo-Zuri SuperFluoro is a high quality Japanese 100% fluorocarbon leader made in our private line factory in Fukuoka Japan. Made with the finest ra...

The Dinger became an instant bass fishing classic lure. One of the most versatile soft plastics on the market, the YUM Dinger can be Texas, Carolin...

Crafted for versatility with the power to thump and vibrate at all retrieve speeds, the new Z-Man GOAT series baits sport twin action tails with th...

Designed to pair perfectly with the Micro Shad HeadZ, the 2" Baby BallerZ' natural minnow profile is ideally suited for targeting not just crappie,...

DESCRIPTION Designed by ChatterBait pro and tournament champion Bryan Thrift, the Big Blade ChatterBait announces its presence with authority. A ...

DESCRIPTION Incorporating the familiar profile and irresistible action found in the hugely popular Finesse TRD™, the upsized Big TRD draws even m...

A valuable combination of refined energy, unpredictable action and visual stealth, the new Z-Man JackHammer StealthBlade adds an exciting new chapt...

Compact, tournament quality bladed jig ideal for situations that call for a smaller profile and more subtle vibration Patented ChatterBait® direct...