Products

Chrome-Alloy Swedish Stainless Steel blades for the Lazer Synthetic Ultra-Lite Hand Auger. Includes four blade screws for the 4" with 2 blades. Two...

Iconic as a red fire hydrant or yellow sun, the Mora's powder blue drill is as recognizable to ice anglers as the ice itself. Time-tested, the Mora...

The strongest, most durable small diameter ice braid. R8 Precision Braiding and fiber technology provide superior strength, roundness and line cons...

Proprietary Gel Phase Technology™ process produces the ultimate fluorocarbon ice line in performance, clarity and super-sensitivity. Hydrophobi...

The mono that thinks it's a braid™ is now on ice! The most abrasion resistant, supple and sensitive monofilament ever. Sufix® Advance™ Ice Monofila...

Sufix Ice Magic is a high performance ice fishing monofilament designed to stay manageable even in frigid water. Special additives deter water abso...

Sufix Ice Magic is a high performance ice fishing monofilament designed to stay manageable even in frigid water. Special additives deter water abso...

With stealth-like invisibility, this Hydrophobic/Water Repellent line boasts superior strength and handling and is low-stretch for optimal hook set...

Sufix Performance V-Coat Tip-Up Line Line is made with high tenacity polyester braid known as HTP™which provides exceptional abrasion resistance, d...

Sufix Performance Tip-Up Ice Braid is the standard in tip-up ice fishing line. Made with high tenacity polyester braid known as HTP™which provides ...

Cisco Kid Topper: One of the most celebrated topwater baits of all time past down from generation to generation. The "Topper" is a superb surface f...

The 7" Suick Weighted Thriller offers the enticing dive and rise Suick action. Can be used with lighter tackle. Drives Muskies and Northern Pike ab...

The same proven design that made Suick famous but made from an all new High Impact plastic, this Thriller is truly the best yet from Suick.

Suick Nitewalker. This revolutionary topwater bait was designed by Northwoods fishing guide, Paul Hansen. The compact body design and rotating tail...

100% fluorocarbon designed for ice fishing featuring low memory for better bite detection and easy handling in extreme cold conditions. Formulated ...

Sunline proudly introduces the newest edition of Shooter Fluorocarbon. Built in an effort to create a line that's useful in all applications, the S...

Sniper is a great choice for spinning or casting tackle. It features triple resin processing to give it high abrasion resistance, low memory, supp...

UV-R processing to protect nylon from harmful UV rays. Supple, easy to handle. Moderate stretch minimizes shock. Uniform line diameter. Low memory ...

Sunset® Amnesia® Memory-Free Monofilament Shooting Fly Line is the original low-memory shooting line. With an initial stretch, tight coiling is eli...

The Slimline 55 Redfin is a trout and smallmouth killer. Hand Painted in Pennsylvania! - 2.5” Length - 1'-3' - Sinking

Renown for its lightweight and sensitivity, the P2 is quickly becoming one of the most popular competition fly rods in the United States. The Syndi...

The MAG sized 8oz. Super DTM swimbait is a 100% soft lure. Our lures use a tough full coil internal harness that can accept two muskie treble hooks...

Specifications:– 6.5 inch profile– Weight: 1-5/8 oz.– 3D holographic eyes– Body & lip construction is high impact ABS– Paint is auto body grade...