Products

Constructed of premium Balsa wood, the Super Shad Rap® is rigged with heavy-duty hardware and hooks. The same fish-catching action of the original ...

Add unmatchable sensitivity to any ice rod. Snap-Back Titanium design will not kink of break. Adjustable tension and hi-vis indicator bead give ang...

The Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip. With its skinny sides this bait flutters on the drop. Hard ...

Designed to offer big action in a small bait. Size 3 body dives to 8' and delivers an enticing wobbling and rolling action. Buoyant body easily bac...

Big action in a small bait, the Ultra Light Minnow is the new gold standard for ultra light baits. Weighted body casts incredibly far for such a sm...

At a mere 1/8 oz. the Ultra Light Shad is the smallest, headstrong shad bait Rapala® makes. Small in size, but not in features, like a precision in...

The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accura...

The X-Rap® Deep rockets towards the bottom with all positive characteristics that has made the X-Rap® legendary; prominent scales and lateral line ...