Tackle Shop

This 8-sided beast takes the concept of the soft jerkbait to another level. Like a faceted bead vs. a round bead, the Strike King® KVD Perfect Plas...

The Arbogast Jitterbug is the most respected topwater lure for night fishing, but it also produces explosive strikes throughout the day. The Jitter...

The Rage Tail® lure’s unique and exclusive tail design is engineered like no other soft plastic bait. Each is designed with a specific purpose and ...

Easy to use top water lure Durable, cupped propeller tail Enhanced propeller surface area for maximum surface disturbance Swims straight at a vari...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent...

Built for weedless finesse fishing, the BKK Weedless Wacky Neko Hook utilizes an adjustable fluorocarbon weed guard on a light-gauge hook to bolste...

Strike King® & Wally Marshall are offering you his best-kept secrets in crappie fishing lures today! Over the past 25 years, Wally Marshall ha...

The Breakaway Hook System: Stop Losing Fish at the Boat Standard spybaits carry two belly-mounted treble hooks and nothing else. That configuration...

Not all trout floats are created equal. To minimize spooking wary trout, Fire Floats are two-toned: colorful on the top so you can see it clearly a...

The FishUSA Ultralight Spinning Reel delivers smooth, dependable performance for panfish, trout, and finesse fishing where light line precision ma...

The EPF Grub is more than a curly tail...Thanks to its extra paddle on the back part, the tail will kick widely from side to side while the rest o...

The Guide’s Choice for tying spawn sacks in the Great Lakes, British Columbia and Canada’s Lake Ontario, Pautzke’s Yellow Jacket’s are one of our m...

Mepps Aglias in sizes #3 and #4 are preferred by largemouth bass fishermen. In fact, the #3 dressed Mepps Aglia was rated the best all around lure ...

Dressed Aglias in size #1 and #2 are perfect for larger stream trout and large bluegills, sunfish and crappies.

MFC River Camo Nippers feature Tungston carbide tips and a durable camo coating to help you clip tag ends for years to come!

Protect your rigged-up lure from damage and tangling with other lures, rods, and lines. Durable, clear, hook-resistant PVC window Reinforced hook ...

The Yamamoto Uni is designed to be irresistible to bass. An urchin-style bait, the Uni features bulbed appendages that catch water and shimmy with ...

Designed to excel in a wide range of applications, the New Tatula X TW 100 reel incorporates Daiwa's innovative LC Concept MAGFORCE-Z Spool, engine...

The Frog Factory Sonic Boom is everything you’ve ever wanted in a frog. Designed by frog fishing guru Fred Roumbanis, the Sonic Boom has a super so...

Z-Man Fuzzy BugZ is a next-gen fuzzy-style bait packed with action. Its 1.75" segmented ElaZtech body delivers lifelike buoyancy and extreme durabi...

No break-in period needed: The Riveter's custom serrated rivet and anodized blade create a loud and consistent squeak, straight out of the packa...

The Hog Father Jr., built in partnership with Tater Hog Custom Lures to replicate the Original Hog Father design, sets a new standard for big swimb...

“The Shank” is a durable soft bait features a smaller profile with an incredibly vibrant tail action that mimics bait fish. This will be sure to p...