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Free Economy Shipping on Orders $60 or More! *Some exclusions apply*
Free Economy Shipping on Orders $60 or More! *Some exclusions apply*

Soft Baits

Original price $9.99 - Original price $9.99
Original price $9.99
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Current price $9.99

Yamamoto Fuzzy Senko

The Yamamoto Fuzzy Senko Soft Bait gives bass a familiar look with an added twist, combining the proven Senko silhouette with fine-threaded skirt m...

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Original price $9.99 - Original price $9.99
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Original price $6.49 - Original price $6.49
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Rapala Crush City Mooch Minnow

Super TPE material is extremely durable and allows bait to float Unique paddle tail design offers subtle swimming action Solid body for maximum du...

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Original price $6.49 - Original price $6.49
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Original price $6.99 - Original price $7.99
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Strike King Homing Minnow Swimbait 3pk

A favorite among the scope-savvy Strike King pro staff anglers, the Strike King Homing Minnow Swimbait is a pre-rigged bite-size baitfish imitation...

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Original price $6.99 - Original price $7.99
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Original price $5.99 - Original price $5.99
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Berkley Powerbait The Boss Grub

FEATURES Pro-designed by Bassmaster Classic® Champion Skeet Reese Enticing finesse profile of a grub with the proven fast action of the Pit Boss s...

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Original price $5.99 - Original price $5.99
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Original price $3.99 - Original price $3.99
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Mister Twister 2" Teenie Tails

Here's the perfect soft plastic lure in a great selection of colors for almost all game fish. It can be rigged on a standard round jighead or attac...

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Strike King Rage Baby Menace Grub

The Strike King® Rage Tail™ Twin Tail Menace Grub is a soft plastic double-tail grub with an attitude! Bass are helpless to resist its crazy tail...

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Missile Baits Freedom Flyer

The Freedom Flyers are the new minnow to roll bass into the boat. The unique soft plastic design of the Freedom Flyer creates rolling and darting a...

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Original price $12.99 - Original price $12.99
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Trout Magnet TNT Kit

The Trout Magnet TNT Kit is a collection of our 7 hottest colors. Perfect in almost every fishing condition, these colors are bright, popular, and...

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Original price $12.99 - Original price $12.99
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Original price $4.99 - Original price $6.99
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Berkley Powerbait Chigger Craw

Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so m...

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Original price $4.99 - Original price $6.99
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Strike King Rage Tail Rage Craw

If the waters you're fishing call for craws, toss in the Strike King® Rage Tail® Craw and watch the water boil in a violent frenzy! Exclusive des...

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Lunkerhunt Pocket Frog

The Lunkerhunt Pocket Frog™ is the most life like frog currently available in the industry. The Pocket Frog replicates a young frog and has swimmin...

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Pautzke Fire Hellgrammites

1.75” Multi Species Bait The Fire Hellgrammite is a non-scented bait that is made to imitate real bugs. Durable, affordable with life-like action. ...

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Pautzke Fire Neds

Fire Neds are designed to make catching trout easier than ever with micro finesse techniques that will make even the most finnicky bite. Contains ...

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Original price $5.89 - Original price $5.89
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Original price $4.99 - Original price $6.99
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Berkley 4" Power Worm

FEATURES Ribbontail design swims naturally on the fall with twitches and short hops Soft but firm texture irresistible to fish Ideal for fishing a...

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Original price $4.99 - Original price $6.99
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Z-Man Fuzzy BugZ

Z-Man Fuzzy BugZ is a next-gen fuzzy-style bait packed with action. Its 1.75" segmented ElaZtech body delivers lifelike buoyancy and extreme durabi...

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Strike King Sexy Bug

Engineered for standout finesse presentations, the Strike King Sexy Bug delivers a one-of-a-kind profile packed with action. Its uniquely contoured...

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Big Bite Baits Scentsation Fuzzy Stick

The Big Bite 4″ Fuzzy Scentsation Stick is creepy, crawly, and killer on bass. The Fuzzy Scentsation Stick features thin “fuzzy” appendages designe...

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Original price $8.99 - Original price $8.99
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Rabid Baits Rab-Shad

Precisely built to achieve a sweeping left to right hunting action when rigged as a weightless soft jerk bait. Loaded with salt for longer casts, ...

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Original price $6.99 - Original price $6.99
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Strike King Tumbleweed Floating

The new Strike King Tumbleweed is here to revolutionize your fishing game. At its core is a unique 12-sided dice design, paired with an innovative ...

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Original price $10.99 - Original price $10.99
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Original price $2.99 - Original price $2.99
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Crappie Magnet Tiny Dancer 12pk.

The Tiny Dancer: is a 1 7/8” paddle tail with a ton of action. You can cast(chunk and wind)this lure, long line with it, or pitch the lure for sing...

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Original price $2.99 - Original price $2.99
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Original price $7.99 - Original price $12.99
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Berkley Powerbait Nessie Soft Glide Bait

Introducing a soft glide bait, the Berkley Nessie will take an advanced tool / technique and open the door for entry level anglers while simultaneo...

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Original price $7.99 - Original price $12.99
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Strike King Rage Scounbug

The Strike King Scounbug is a compact, 3.5” crawfish imitation lure that is built with two Rage Flange pincers that wiggle and swim, imparting a li...

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Original price $6.99 - Original price $6.99
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Berkley PowerBait MaxScent Tube

DESCRIPTION The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new mate...

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Original price $7.99 - Original price $9.99
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Original price $3.99 - Original price $3.99
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Z-man Pro Crawz

Bulked up ElaZtech® claws are super-buoyant to float up at rest, displaying a crayfish's natural defensive posture. Anatomical realism continues w...

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Original price $3.99 - Original price $3.99
Original price $3.99
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