New Arrivals

It’s a proven principle in finesse fishing: for the most pressured bass, less is more. The 1.7" Micro Snack Craw is the ultimate embodiment of that...

The perfect micro tube requires a purpose-built jig head. The Micro Mini Tube Head is the definitive solution, engineered to optimize your ultra-fi...

When bass are keyed in on tiny forage and ignoring larger baits, the 2-inch Micro Juvy Craw becomes your MVP. This lure delivers a hyper-realistic,...

The Keitech Super Round tungsten jig heads are the finest lead-free jig heads currently available on the market. Their compact size-to-weight ratio...

In a time where forward-facing sonar is an ever more useful tool in the arsenal of a bass angler, we have relied upon Elite Series pro Jacob Powroz...

Colorful 3-Piece Net Assortment Floating Butterfly Net – 24″ handle with a 12″ hoop. Floating Creature and Bait Net – 18″ handle with a 11″x9″ ...

The Transformers Fishing Pole is for young anglers ages 4-8 who are ready to have a blast on the water. This ready-to-fish kit includes a pre-spool...

The LOL Fishing Pole is for young anglers ages 4-8 who are ready to have a blast on the water. This ready-to-fish kit includes a pre-spooled spinca...

Does your little one want to be a Ninja Turtle? They can be now, on the water, alongside Leonardo, Michelangelo, Donatello, and Raphael with the Te...

Ranger seines are made out of the highest quality poly on the market. These seines repel water and dry quickly. 4' x 4'  1/8" Mesh Perfect for co...

The Trout Tongue mesh back rope cap is a fly fishing twist on an iconic design. Coupled with our American Fit sizing that fits bigger heads better ...

Experience the best of Pennsylvania's great outdoors with the PA Statewide Outdoor Recreation Map from Purple Lizard! This map features all the sta...

More than 20 years after the publication of his influential and highly regarded guide to matching New England insect hatches, Thomas Ames Jr. expan...

New from Cling Fishing, introducing the Mag Grab Rod Rack.  The Rod Rack is a two-part system designed to hold your fly rod securely during fly cha...

Painted in Wellsboro, PA, the R&P Dace offers a lifelike color scheme and a great action.  At 2.25" it is the tasty treat for any hungry fish. ...

Yo-Zuri's 3DR-X Popper features internationally patented 3D internal prism scale finishes that sends off light in all directions. This is a compact...

The Yo-Zuri Pro Series Glide Bait is a Japanese designed "chopping style" single jointed glide bait. Designed in conjunction with our top US BASS a...

Start your engines with the Shakespeare® Mattel® Hot Wheels® Fishing Kit! This Hot Wheels® fishing kit includes everything youth anglers need to he...

Spidey senses tingle with the Shakespeare® Marvel® Spider-Man Fishing Kit! This Spider-Man fishing kit includes everything youth anglers need to he...

Unstructured 5-Panel: Unstructured front and versatile size range. Adjustable snapback. Comfortably fits hat sizes 7 - 7 3/4. Bill comes slightly c...

Fulling Mill flex dubbing is specially designed for brush construction. It can be used by itself for a very "spiky" yet mobile body or you can blen...

Buckle up. As we’ve said - the performance benchmark for a fly reel is retrieve rate per ounce. There's no downside to high retrieve rate other tha...

Base Camp 5-PANEL design with a structured front and Mesh Back MICRO RIPSTOP performance polyester fabric COMFORT SNAP stretch elastic snapback AM...

Trail 6-PANEL Dad Cap design with a structured front  WAX CLOTH performance weather resistant fabric COMFORT SNAP stretch elastic snapback AMERICA...