Hard Baits

As fishing evolves over time, we are always in search of the next best lure to catch the next big fish. McDowell's Custom Baits are no exception. ...

The Tomahawk Minnow got its name as being the weapon of choice, against big trout!  With its small but mighty profile, perfect fall rate in the cur...

Berkley® has worked with the Pros to design multiple sizes of Flicker Shads to match the hatch. The unique action creates a "Flicker" that imitates...

The Trout Magnet Spin™ adds a very small inline spinner to the already deadly Trout Magnet® lure. Here are some of it's features: — Inline s...

With a slight exaggeration of the unique Rapala “baitfish in distress” swimming action, the Jointed® gets the undivided attention of otherwise dis...

•DEADLY BAIT FOR ALL SPECIES: Designed just for trout but other species like them too •JERK BAIT ACTION: Long slender design is perfect for stop an...

Engineered to deliver perfect balance and lifelike movement in a compact presentation, the Eurotackle I-Spinner Inline Spinner features a premium s...

Joe's Flies, since 1961, has been a frontrunner in changing the way you fish.

Our best selling topwater bait now available in a smaller size. This is the perfect size for bass busting schools of small shad or baby bluegills i...

The versatility of the X-Rap allows an angler to impart a number of fish-catching actions in a single retrieve. Casts like a bullet for long accura...

Because of its aerodynamic design, it’s the master distance caster, and catches fish from pan-sized trout to bragging-sized stripers – in fresh a...

Omerta Custom Tackle Co. Series II Football jig is designed to be a finesse jig for Smallmouth. The hook is the perfect size to accommodate smaller...

The J-Spec is the Ultimate 3inch multi-species jerkbait. Professionally designed with an action and feel that has been tested and proven time and t...

The Tungsten Spinner features new age premium materials on a classic bait. Featuring an eco-friendly Tungsten weight that is 70% more dense than le...

It’s easy to skip a jig when the water’s glass calm and you have all the time in the world, but how often does that happen? Add a little chop to t...

Compact, tournament quality bladed jig ideal for situations that call for a smaller profile and more subtle vibration Patented ChatterBait® direct...

The Classic Vibrax® gets a tasty candyback! Colored bell is accented with metallic flecks. Blade is tipped in matching color, while blade back is ...

The patented two-part body emits low-frequency sound vibrations that attract fish and trigger strikes while virtually eliminating line twist. Calf...

Because of its aerodynamic design, it's the master distance caster, and catches fish from pan-sized trout to bragging-sized stripers - in fresh and...

The Classic Vibrax® gets a tasty candyback! Colored bell is accented with metallic flecks. Blade is tipped in matching color, while blade back is ...

First issued a U.S. patent in 1946, the Buoyant is an erratic-action wobbler that imitates the darting motion of a frantic, fleeing baitfish. This...

In the world of trout fishing, if there ever was an "America's Lure" it may very well be the Super Duper. Its unconventional "U" shaped design catc...

Joe's Flies, since 1961, has been a frontrunner in changing the way you fish.

These high-quality, hand-tied jigs can be deadly for crappie, bass, panfish and trout.