Beechwood Lake Favorites

The Original Rooster Tail with treble hook.  Unique Spinning ActionIn-Line Weighted Body DesignPulsating Hackle Tail Attracts Fish1/32 oz (202 mode...

The Vigorous action and lifelike finish make this lure irresistible to game fish. Whether trolling or casting, the bite is ON when you use a Challe...

DESCRIPTION Time and again, top anglers rely on The Original ChatterBait® brand bladed swim jig to help fill livewells and cash tournament checks...

Joe's Flies, since 1961, has been a frontrunner in changing the way you fish.

The Finesse TRD (The Real Deal) is designed specifically for the Midwest finesse style of fishing, more commonly known as the Ned Rig, which has ...

DESCRIPTION Developed with Z-Man's proven mushroom-shaped head that makes the Finesse ShroomZ™ so deadly, the Power Finesse ShroomZ is a beefed u...

The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weight...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent...

FEATURES Dissolve slowly in water Smells and tastes like live bait Scientifically proven formula trout love New Tequila Colors feature either worm...

or decades savvy musky men have known that surface lures that made a certain deep throated hollow popping–plopping sound drove muskies crazy. The ...

Smells and tastes like your favorite scents Crystalina glitter reflects light and increases visibility Now available in popular Aniseed scent! New...

DESCRIPTION Featuring the mushroom shaped head preferred by Ned Rig enthusiasts and a welded wire keeper that grips ElaZtech® softbaits securely,...

[Pack contains (12) yellow floats, (12) green floats, (12) red floats and 36 shafts] If you are looking for a bulk package of floats, the E-Z Trout...

[Pack contains (2) yellow floats, (2) green floats, and 4 shafts] The best way to fish the Trout Magnet is under an E-Z Trout Float. The slot allow...

The Trout Magnet Neon Kit is a collection of our 7 hottest colors. Perfect in almost every fishing condition, these colors are bright, popular, and...

BOOYAH Pond Magic spinnerbaits are specialized in color and blade combinations hand selected to match the forage base of smaller waters. Small in s...

Chief among its features are a sealed nose, which minimizes water entry, and a free-floating rattle to create the noise needed to get those lunkers...

The BOOYAH Pad Crasher Jr. is a topwater hollow-body frog that sports a bass-boat-style belly that catches water for the easiest "frog-walking" act...

For decades savvy musky men have known that surface lures that made a certain deep throated hollow popping–plopping sound drove muskies crazy. The ...

The Megabass SV-3 distills thirty-three years of spinnerbait design to end the debate once and for all. Crafted for victory in the toughest f...