Baitfish

The Crappie Magnet Hammer Kit is the ultimate forward facing sonar combo. Designed by Brandon Smith the Hammer is a giant profile bait made specifi...

This is the bait that started it all at Case Plastics! The "Mad Tom" is commonly called a "Willow Cat" which looks like a baby catfish. This natura...

Purposefully built for use with bladed vibrating jigs Patent Pending "Honey Comb" technology allows the jig or angler to drive the perfect action ...

One time opportunity at the Shredder Jr! Unfortunately, the mold is not going to work going forward but their is a limited run of this unique soft ...

The Strike King Final Copy Weedless Swimbait is the ultimate companion for anglers seeking durability, versatility, and performance. Crafted from...

Great for targeting big fish that are feeding on shad, the LIVETARGET ICT Unrigged Shad Swimbait is injected with a multi-color laminate technology...

This unique top water bait has all the attributes to catch big fish. Live Target has combined the realistic Shiner profile with a weedless hollow b...

At first glance the 2.1” Flat Cat looks a little bit strange - but put it in the water and you’ll see why we’ve been using prototypes for years to ...

The Yamamoto Hinge Minnow delivers the premium quality and fish-catching performance anglers have come to expect from one of the most respected nam...

Designed by two time Bassmaster Classic winner Jordan Lee, the Berkley PowerBait The Champ Minnow features a lifelike profile and high-definition c...

The Z-Man Gobius Swimbait is a pre-rigged goby imitation that boasts an extraordinary lifelike appearance. Designed with exquisite attention to det...

The Z-Man TRD GobyZ is a wide-bodied swimbait designed to mimic the invasive round goby and other bottom-dwelling forage such as stone cats, bullhe...