Products

Clip these polarized lenses on to keep your eyes protected while out on the water. 100% UVA and UVB protection.

The Strike King Premier Plus features the exclusive Z-Man perfect skirt. The perfect skirt blooms wide and even, and the exclusive Magic Tail also ...

his spinnerbait features two willow leaf blades, which provides the most flash, allows a faster retrieve, and is great in clearer and deeper waters...

A small-bodied deep diver, the Series 3 is designed to enhance castability, thus reaching maximum depths. Small bodied Deep diver Dives to 8...

The Series 4 is great for medium depth, heavy cover applications and dirty water.

The Series 4S features the same body design as the popular Series 4, but is designed for shallow applications. It crawls through all types of thick...

A large deep diver with a 0° diving plane, the Series 6 is designed to cast extreme distances. Systematic flat areas are incorporated to send out l...

The Rage Tail® lure’s unique and exclusive tail design is engineered like no other soft plastic bait. Each is designed with a specific purpose and ...

The Strike King® Rage Tail™ Twin Tail Menace Grub is a soft plastic double-tail grub with an attitude! Bass are helpless to resist its crazy tail...

The Rage Tail® lure’s unique and exclusive tail design is engineered like no other soft plastic bait. Each is designed with a specific purpose and ...

The Strike King Rage Hawg is a versatile and highly effective fishing bait, designed with a slim profile to excel in a variety of techniques, inclu...

The Strike King® Rage Tail™ Twin Tail Menace Grub is a soft plastic double-tail grub with an attitude! Bass are helpless to resist its crazy tail ...

The Rage Tail® lure’s unique and exclusive tail design is engineered like no other soft plastic bait. Each is designed with a specific purpose and ...

Each is designed with a specific purpose and uses customized hi-grade plastics for superior action. You won't believe the splash, noise or action i...

The Rage Tail® lure’s unique and exclusive tail design is engineered like no other soft plastic bait. Each is designed with a specific purpose an...

The Strike King Scounbug is a compact, 3.5” crawfish imitation lure that is built with two Rage Flange pincers that wiggle and swim, imparting a li...

The Strike King Rage Slim Swimmer is expertly crafted to elevate your fishing experience with its sleek, slimmed-down profile. This refined desig...

Designed to provoke an immediate reaction, the Strike King® Rage Swimmer looks great out of the water, and even better below the surface. Its sleek...

The Rage Tail® series' unique and exclusive tail design is engineered like no other soft plastic bait. Each is designed with a specific purpose and...

If the waters you're fishing call for craws, toss in the Strike King® Rage Tail® Craw and watch the water boil in a violent frenzy! Exclusive desig...

The Strike King® Rage Tail® Chunk's short, fat body tempts finicky fish with a tasty meal while the extra-large pincers swirl and twirl for eye-cat...

If the waters you're fishing call for craws, toss in the Strike King® Rage Tail® Craw and watch the water boil in a violent frenzy! Exclusive des...

Combining “toad-ily” awesome design with Strike King’s uncompromising level of quality, the Strike King Super Toad delivers incredible standalone p...