Soft Baits
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Great Lakes Finesse Dropworm
Put the Dropworm head to head against any dropshot bait in the industry and you’ll see that the movement of this bait is among the best. That alone...
View full detailsZ-Man Gobius
The Z-Man Gobius Swimbait is a pre-rigged goby imitation that boasts an extraordinary lifelike appearance. Designed with exquisite attention to det...
View full detailsZ-Man ChatterSpike
Featuring a pintail baitfish profile specifically designed for use as a chatterbait trailer, the Z-Man Chatterspike has pronounced V-shaped ridges ...
View full detailsZ-Man TRD GobyZ
The Z-Man TRD GobyZ is a wide-bodied swimbait designed to mimic the invasive round goby and other bottom-dwelling forage such as stone cats, bullhe...
View full detailsJackall Dunkle
The hottest swimbait to come out of Japan, Jackall designed the Dunkle with one goal: catch the largest bass in the lake. The Dunkle’s subtle kicki...
View full detailsJackall I-Shad
The Jackall I-Shad, a secret for years, has been brought to the States from Japan. Designed to swim like an unthreatened baitfish, the I-Shad trick...
View full detailsMegabass Big Gabot
The Big Gabot features a catamaran mouth to power pinpoint splash-walking action, redesigned weight and internals for improved durability and perfo...
View full detailsYamamoto Single Tail Grubs
The Yamamoto Single Tail Grubs have been a classic bait for years for a reason. One of the most versatile baits ever created, they can be rigged a ...
View full detailsMegabass Magdraft - 8"
At 8” and over 3oz, the MagDraft is large meal meticulously crafted for a thumping tail action that travels through the body, giving the head a sub...
View full detailsZ-Man Micro Finesse LarvaZ
Molded with the extra fine anatomy of an aquatic invertebrate, the 1.75-inch LarvaZ features oversized, bulbous eyes, wispy thin legs and a seg...
View full detailsYamamoto Yamatanuki
Staying true to our roots of innovative baits that absolutely catch fish, we bring you the Yamatanuki. While this is it’s first time being availabl...
View full detailsStrike King Rage Twin Tail Menace Worm
One of the most explosive, highest action worms in the Strike King line-up. The Rage Menace Worm hits the water with six inches of fury and dynamic...
View full detailsStrike King 4" Rattlin' Rage Craw
By far the undefeated champion of crawfish baits in the water, Strike King’s new soft plastic Rattlin’ Rage Craw is a slender, 4” crawfish imitator...
View full detailsStrike King Mr. Crappie Marabou Sausage Spin
The Strike King Mr. Crappie Maribou Sausage Spin features a 3/4-inch hammered willow leaf blade that glimmers and creates commotion when retrieved...
View full detailsMegabass Hazedong Shad 4.2 inch
The uncanny bite-getting performance of the original 3” model has been upgraded to a meaty 4.2” version specifically for North American waters. Ma...
View full detailsMegabass Sleeper Gill
Featuring a patent-pending adaptation of the dorsal fin weed guard pioneered by the dark sleeper, the Sleeper Gill can be sent where others fear to...
View full detailsMegabass Dark Sleeper 3 inch
The Dark Sleeper swimbait was developed to target fish holding to bottom structure with overwhelming realism and enticing paddle-tail action. With ...
View full detailsBerkley PowerBait MaxScent Lunch Worm
FEATURES The all-new material releases a super-charged scent field attracting fish in a way never before seen Ribbed body provides more surface ar...
View full detailsBerkley Powerbait MaxScent Chigger Craw
DESCRIPTION The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new mate...
View full detailsPowerBait MaxScent Lil' General
FEATURES 2.75" stick bait profile with ribbed texture to kick up debris and provide more surface area for maximum scent and flavor Designed to per...
View full detailsKeitech Swing Impact Swimbaits
The Keitech original two-tone color injection process uses different types of salted plastics to achieve better balance and action.
Z-man Hula StickZ
Salt-impregnated, 10X Tough ElaZtech construction Stick bait/tube hybrid ideal for finesse applications Pairs perfectly with Finesse ShroomZ jighe...
View full detailsMister Twister 4" Twister Tail
This is the original fish catcher other plastic lures have tried so hard to imitate. Rig it anyway you can imagine. The action of the original Mist...
View full detailsReaction Innovations Smallie Beaver 3.50
The Smallie Beaver is a great alternative to the Sweet Beaver when fishing conditions get tough. It has all the same great qualities of the Sweet B...
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