New Arrivals

DESCRIPTION The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generati...

DESCRIPTION Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresi...

DESCRIPTION Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresi...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent...

Incorporating the Propulsion Line Management System for longer casts and reduced wind knots, the Sienna uses Super Stopper II for instant anti-reve...

FEATURES 2.75" stick bait profile with ribbed texture to kick up debris and provide more surface area for maximum scent and flavor Designed to per...

Deep diving crankbaits are common, but the unique curved bills of the XD series allow the bait to dive deeper and faster, changing the deep diving ...

The flat-sided crankbait is back, and its moving with a Tennessee swagger. Strike King Lure Company is pleased to work with industry pro and season...

The new 3.38” Rage Bug will become so important to avid anglers because it can put fish in the boat in so many different situations. The man who un...

Its single prop spins and spits water. The Baby Torpedo can be worked slowly with twitches and pauses, or reeled constantly at a medium retrieve ...

Unmatched wide wobbling action Unique curved body and V-Shaped design Large Holographic Eye

Features: Multiple Sizes Available Protect the gear inside of your Otter Sled or Shelter during transport Heavyweight polyester 600 denier fabric ...

Features: Multiple Sizes Available Protect the gear inside of your Otter Sled or Shelter during transport Heavyweight polyester fabric is extremel...

Fix that worn or mice-chewed hole in your Otter or other brand fish house. Features: Repair small tears and rips in your Otter Shelter, in the unl...

Without needing a break-in period Master Braid stays true, maintaining its strength, low stretch, body, color and handling. Cast after cast, drop a...

Constructed with newly engineered SCII carbon fiber, and SCVI reinforcements, that is both stronger in flexural strength and lighter than its prev...

Constructed with newly engineered SCII carbon fiber, and SCVI reinforcements, that is both stronger in flexural strength and lighter than its pr...

The ‘No Tools Required’ fly reel is as simple as the name sounds. Introducing the all new NTR fly reel series. No fancy tools needed to change retr...

Made for flashy winging and flashy dubbing loops. Less is more.

13 Fishing Widow Maker Ice Rods are made with Premium EVA handles and ALPS thin wire double diamond coated guides for the precision and durability ...

The original baby shad provides the perfect combination of a solid body and a thin spear tail for enticing crappie and other game fish. Try holding...

Clam Pro Tackle Jigging Spoon Kits are designed with the hottest colors and some of the most popular spoon choices in the CPT line. These Jigging S...

It features a 90-degree XL hook with a larger tie-eye, stronger wire, and an increased hook gap for better hook-up percentage than other jigs. When...

The soft rubber Speed Bumps work great as bobber stops and for Carolina rigging. Sold 15 Stops Per 1 Pack.