The latest generation of Custom Pro now built with the first Lew’s 30mm aluminum frame, the Lew's Custom Pro Gen 3 Casting Reel is packed with top-of-the-line technology to give anglers an edge on the water. Most notably, the new ParaMag ITB braking system is a fully magnetic inertia transfer braking system that reduces the risk of backlash without use of electronics, batteries, chips or brake shoes, providing full free spool feeling when reeling. Slick aesthetics paired with an ergonomic feel, the aluminum frame and C45 carbon sideplates come-in at a featherlight 5.8oz, allowing anglers to fish for hours on end.

Titanium coated dual stage line guide facilitates uninterrupted casting and premium 11 bearing system with double shielded stainless steel ball bearings generates buttery-smooth retrieves when covering water quickly. A Speed Dial line test indication tension knob allow you to make precise adjustment based on your technique and the Speed Keeper flip in/out bait keeper is an innovative addition for lure storage without inflicting performance. Fitted with an aluminum handle with contoured & comfortable Pro Power Knobs for superior control, the Lew's Custom Pro Gen 3 Casting Reel offers a blend of quality and lightweight design that meets the requirements of tournament anglers – and then some.

- ParaMag ITB braking system
- Recessed brake dial on palm sideplate
- 95mm aluminum handle with contoured & comfortable Pro Power Knobs
- Speed Knot quick line attachment on spool
- Titanium coated dual stage line guide
- Aluminum frame with C45 carbon sideplates
- Premium 11 bearing system with double shielded stainless steel ball bearings
- P2 Super Pinion dual bearing supported pinion gear
- Speed Dial line test indication tension knob
- Speed Keeper flip in/out bait keeper